By Will Stewart
SXSW Road Trip Challenge Correspondent
As the Chevy SXSW Road Trip Challenge rolls into its final day, Team Detroit continues to dominate the scoring, opening up a nearly two-to-one lead over its nearest rival, Team South Florida.
It’s looking like Team Detroit might be unbeatable as the teams approach their destination, Austin, Texas. But from […]
Posted on March 12th, 2010 by Will Stewart
Filed under: Chevrolet, Chevy, GM, General Motors | Comments Off
Today’s photo comes from kykorvette.
Be sure to look at all of kykorvette’s photos and our other albums. And if you would like to recommend your favorite photo with a GM car or truck in it, put it up on Flickr and tag it with “gmfyi.”
Posted on March 11th, 2010 by Will Stewart
Filed under: Chevrolet, Chevy, GM, General Motors | Comments Off
Filed under: Marketing/Advertising, Chevrolet, GM
General Motors is working hard to improve the image of its core brands, and the largest GM division, Chevrolet, will be getting some fresh new marketing in the near future. The theme, “Excellence for Everyone” will debut in ad spots over the next two months.
In a web chat yesterday, GM’s North American president Mark Reuss told the Detroit Free Press that Chevrolet will be using the Camaro and Corvette more frequently in its advertising to improve the brand’s overall image. “When have you ever seen ‘Vettes and Camaros in ads for Equinox and Malibu?” Reuss stated. And speaking of the Malibu, Reuss says that GM needs to “re-energize the car,” so expect a new set of ads focused around Chevy’s well-liked midsize sedan, as well.
[Source: Detroit Free Press | Image: Stan Honda/AFP/Getty]
Chevrolet to employ new “Excellence for Everyone” ad campaign originally appeared on Autoblog on Thu, 11 Mar 2010 09:28:00 EST. Please see our terms for use of feeds.
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Posted on March 11th, 2010 by Steven J. Ewing
Filed under: Camaro, Chevrolet, Chevy, Corvette, GM, General Motors | Comments Off
Today’s photo comes from Steve Brandon.
Be sure to look at all of Steve Brandon’s photos and our other albums. And if you would like to recommend your favorite photo with a GM car or truck in it, put it up on Flickr and tag it with “gmfyi.”
Posted on March 10th, 2010 by Will Stewart
Filed under: Camaro, Chevrolet, Chevy, GM, General Motors | Comments Off
Wednesday, March 10 at 1:00 p.m. EST, the president of General Motors North America, Mark Reuss will host a live Webchat to talk about the state of GM North America.
Mark and his team are focused on creating innovative products with exciting design, high quality, and great fuel efficiency. He stands behind GM’s commitment to deliver […]
Posted on March 9th, 2010 by Will Stewart
Filed under: GM, General Motors | Comments Off
Today’s photo comes from sjb4photos.
Be sure to look at all of sjb4photos’ photos and our other albums. And if you would like to recommend your favorite photo with a GM car or truck in it, put it up on Flickr and tag it with “gmfyi.”
Posted on March 9th, 2010 by Will Stewart
Filed under: Chevrolet, Chevy, GM, General Motors | Comments Off
Today’s photo comes from wickedryoki.
Be sure to look at all of wickedryoki’s photos and our other albums. And if you would like to recommend your favorite photo with a GM car or truck in it, put it up on Flickr and tag it with “gmfyi.”
Posted on March 8th, 2010 by Will Stewart
Filed under: Chevrolet, Chevy, GM, General Motors | Comments Off
Today’s photo comes from taglane.
Be sure to look at all of taglane’s photos and our other albums. And if you would like to recommend your favorite photo with a GM car or truck in it, put it up on Flickr and tag it with “gmfyi.”
Posted on March 5th, 2010 by Will Stewart
Filed under: Cadillac, GM, General Motors | Comments Off
Today’s photo comes from sjb4photos.
Be sure to look at all of sjb4photos’ photos and our other albums. And if you would like to recommend your favorite photo with a GM car or truck in it, put it up on Flickr and tag it with “gmfyi.”
Posted on March 4th, 2010 by Will Stewart
Filed under: Chevrolet, Chevy, Corvette, GM, General Motors | Comments Off
Today’s photo comes from Bill Strong.
Be sure to look at all of Bill Strong’s photos and our other albums. And if you would like to recommend your favorite photo with a GM car or truck in it, put it up on Flickr and tag it with “gmfyi.”
Posted on March 3rd, 2010 by Will Stewart
Filed under: Buick, GM, General Motors | Comments Off